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How it works

From an idea to an evidence-backed path forward.

Five steps, with evidence at every one. You approve the model before it is analyzed, then keep it live afterward.

01
Describe the opportunity
Provide a website, startup summary, pitch deck, or business plan. SaaS reads it the way an analyst would, with no forms and no manual tagging.
02
Build the Market Model
SaaS identifies the markets, categories, ICPs, buyer personas, competitors, differentiation, business model, and assumptions behind the opportunity.
03
Review and approve
Confirm, edit, reject, or question SaaS's understanding before the analysis begins. You stay in control of the model.
04
Pressure-test the path
SaaS evaluates the opportunity, competition, assumptions, risks, and current market evidence, then recommends what to do next.
05
Keep the evidence current
Live Market Intelligence monitors the external changes that could strengthen, weaken, or redirect the original thesis.
The Market Model

A living model of the venture thesis, not a static report.

Every element carries the evidence behind it and a confidence score, so you can see not just what SaaS concluded, but why, and how sure it is.

Markets
Industries
Software categories
Themes
ICPs
Buyer personas
Business model
Competitors
Differentiators
Market opportunity
Evidence
Confidence
Market opportunity

Understand the size — and quality — of the opportunity.

SaaS estimates market opportunity while clearly exposing its assumptions and confidence. TAM is never treated as a magic number - every estimate is paired with a methodology you can inspect.

Assumptions + methodology + confidence, always
MARKET OPPORTUNITY
TAM
$4.2B
SAM
$680M
SOM
$34M
5-year growth18% CAGR
Competitive densityModerate
Market maturityEarly growth
Avg. deal size$1.4k / yr
Sales cycle14–28 days
Market attractiveness72 / 100
Illustrative — every figure links to its assumptions and confidence in the report.
Live Market Intelligence

Markets change. Your Market Model should too.

Your decision shouldn't freeze the day you hit Generate. Every week, Live Market Intelligence tells you what changed — a competitor launched, pricing shifted, funding landed, your confidence moved — and whether your recommendation changed with it. $14.99/month, cancel anytime.

Weekly updatesCompetitor monitoringFunding alertsHiring alertsLaunch trackingPricing changesTechnology shiftsConfidence history
WEEKLY UPDATEMON 09:00
Startup Confidence7882
REASON
Funding momentum increased in-category and competitor hiring slowed.
RECOMMENDED ACTION
Revisit your enterprise ICP and pricing assumptions.
Browser extension
COMING SOON

Competitive intelligence wherever you browse.

On a competitor's site
Threat score
Market overlap
Observed features
Recent launches
Funding & hiring
Differentiation opportunities
On your own site
Messaging clarity
Market alignment
Positioning gaps
Competitive differentiation
Suggested improvements
MODEL → VALIDATE → BUILD → LEARN

Build with stronger market evidence.

Turn a website, summary, pitch deck, or business plan into an evidence-backed Market Model and clear path forward. $49 to start.

Build My Market Model See Example Report